CONTACT INFO

Dubai Office

UK Office

ME by Melia Dubai Tribe Creators

CLIENT

PROJECT

ME by Melia

MELIA HOTELS INTERNATIONAL
Dubai

DETAILS

Market Study – F&B strategy – Concept Development
  • Uptown Dubai and Business Bay dining out demographic groups and consumer habits
  • Study and analysis of the existing F&B market by segment; Regional and worldwide F&B trend report
  • Recommended F&B strategy and mix (for the Me by Melia – 12 F&B outlets)
  • Assess & shortlist local F&B operators (for lease out F&B venues)
Full concept creation for the hotel all-day-dining and lobby lounge and pool destination venue.